Benjamin Moore released its Color of the Year 2023 as Raspberry Blush 2008-30 – a saturated red-orange that enlivens our surroundings while awakening our senses with charismatic color. This vivacious color is unapologetic in its boldness as it encourages a confident color statement.
Color Marketing & Development Director at Benjamin Moore, Andrea Magno, said“People are ready to bring color back into the home, taking a step outside their color comfort zones. Raspberry Blush 2008-30 and the Color Trends 2023 palette empower the use of statement colors that deliver delight and personality, while transforming rooms for incredible results”.
To commemorate this year’s selection, Benjamin Moore enlisted renowned electro-funk duo Chromeo to underscore the upbeat and optimistic tone of the palette and the dynamic role color plays in self-expression, much like music. Chromeo’s new song,‘Raspberry Blush’ celebrates the positivity and enjoyment of life that both color and music can influence.
Leaning into deeply saturated colors with undeniable charisma, this palette celebrates the use of color to influence dramatic transformations. Living spaces are often an expression of individuality and personal style, and this palette emboldens designers and homeowners to take color to unexpected places using eight Benjamin Moore paint colors: